Jadaco's Commitment to Community Through Charity Hockey Tournament
- Apr 24
- 2 min read
Jadaco is once again thrilled to take part in The Pro-Am for Alzheimer’s in Support of Baycrest, April 30 to May 2, 2026, the largest hockey charity event in North America. This unique 2-day tournament features former hockey pros and hockey enthusiasts playing in support of Alzheimer’s research and care. This event is more than just a game; it's a chance for Jadaco to give back to the community and support important initiatives. Jadaco's involvement highlights how teamwork on the ice can translate into positive impact off the ice.

Co-Chairs Joey Arfin and David Lewenberg, 2024
Jadaco’s Role in the Tournament
Jadaco’s team is comprised of employees who volunteer their time and energy to compete. Their dedication goes beyond winning; it's about representing Jadaco's values and supporting the community. Connecting on the ice each year builds camaraderie and a shared sense of purpose.
Jadaco's founder Joey Arfin, serves as event Co-Chair, and his promotion of the tournament contributes to increased attendance and donations. His hands-on involvement reinforces Jadaco's commitment and investment to making a difference, not just through words but through action.
Impact on the Community
The Pro-Am for Alzheimer’s in Support of Baycrest tournament brings together players, families, and supporters from across the community. Its lively atmosphere encourages everyone to enjoy watching hockey while supporting a meaningful cause. Seeing local companies like Jadaco take part in these types of events encourages others to contribute their time and resources, creating a ripple effect that strengthens the community’s ability to address challenges and celebrate successes together.

How You Can Get Involved
Jadaco’s participation shows that giving back does not have to be complicated. It can be as simple as lacing up skates and playing for a cause. The key is to take action and stay involved.
Since its inception in 2005, Pro-Am for Alzheimer's in Support of Baycrest has raised over $35 million to support Baycrest, a global leader in brain health and aging. The Pro-Am is North America's premier ice hockey tournament, with over 500 players who take to the ice each year to help support research , innovation, care and education in the fields of Alzheimer's and other dementias.


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